Journal

Beyond aroma lies intention. Here, we reflect on scent’s purpose, trace Eastern roots, and explore how Song Chao evolves—with the air, with the times.

What Is Oriental Fragrance? A Modern Take by Song Chao

There’s something about a fragrance that lingers — not just on the skin, but in memory. The kind of scent that feels like silk slipping through incense smoke, like dusk curling over a quiet courtyard. This is the essence of what’s long been known as oriental fragrance — deep, warm, mysterious.
But at Song Chao, we believe mystery doesn’t have to be heavy. It can be whispered instead of worn like armor. It can be soft. Elegant. Present.

From Purity to Poetry: How Song Chao Grew from Zhejiang Icebug’s Legacy

Song Chao Fragrance wasn’t born in a trend lab or on a moodboard. It began where breath begins: with purity, protection, and trust. Before we poured our first perfume, we earned our place in homes, hospitals, and international venues—not as perfumers, but as air guardians.

Science-Backed Sleep Aromatherapy: Song Chao’s Pillow Mist Explained

In a world of endless notifications and sleepless nights, true rest has become rare—and deeply needed. At Song Chao Fragrance, we believe that scent is more than just indulgence. It is a quiet, natural force—one that can help restore harmony to mind, body, and breath.
That belief led us to create the Pillow Mist Collection – Calming Sleep Diffusers, a pair of refined functional reed diffusers designed to ease you into deep, uninterrupted rest.

Hangzhou in a Bottle: Tea and Osmanthus Scents by Song Chao

Hangzhou, the ancient capital of the Southern Song Dynasty, is renowned for its serene landscapes, rich history, and cultural sophistication. At Song Chao Fragrance, we endeavor to encapsulate this city's spirit through our meticulously crafted scents, emphasizing the harmonious blend of tea and osmanthus—two elements deeply woven into Hangzhou's tapestry.