Chinese Fragrance of
Choice
Each scent is a pause — a story suspended in the air.
From Song to Soul
Timeless Heritage in Every Drop,
Modern Affordability in Every Breath.
Born in Hangzhou, the cultural heart of the Southern Song Dynasty, Song Chao Fragrance is a tribute to the city's intellectual and artistic legacy. In the Song era, fragrance transcended mere indulgence-it became an artform, a poetic symbol of refinement embraced by scholars and poets alike.
Today, Song Chao Fragrance reimagines this rich tradition, blending ancient wisdom with contemporary perfumery. We trace the cultural roots of Hangzhou to craft scents that honor China's storied heritage while breathing new life into olfactory expressions. Each creation bridges past and present, reviving the golden age of Chinese fragrance and sharing its beauty with the world.
Meet the Makers
Vision-Driven R&D
Our R&D team blends tradition with innovation, crafting scents that honor the past while embracing the future.
We partner with world-renowned suppliers like Firmenich, Givaudan, and Mane—the names behind Jo Malone, Dior, and Chanel. Every formula meets SGS & IFRA standards. Here, scent is both science and soul.
Manufacturing Excellence
With 44,000㎡ of space, 16 production lines, and 200+ skilled staff, we blend scale with care. Automation meets artisanal precision, delivering consistent, certified quality across every product.
The Shape of Scent
Design is where story becomes experience.
Our design team brings scent to life across four expert divisions—Branding, Customization, Product, and Space Planning. Each touchpoint is intentional: crafted to express identity, evoke emotion, and elevate the everyday.
Because every detail speaks.
Design Your Signature Fragrance Gift Sets
Your brand, your story-telling.
We offer bespoke fragrance creation to reflect who you are — and who you’re becoming.
Brand Awards
Celebrated by the industry. Trusted by hearts.
Phoenix New Media | 2022 Fashion & Beauty Awards (Annual Original Award)
Rednote | 2023–2024 #1 in the Home Fragrance Sector
Rednote | 2024 WILL Conference Annual Innovation Award
JD.com | 2024 Home " Top 100 Products " Award
JD.com | " Fastest-Growing Brand " Award
Trusted Partners
Go evolve with numerous well-known enterprises
